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Main navigation

  • Machinery
    • Embossers
      • All Embossers
      • Composite Decking & Siding Embossers
      • Metal Embossers
      • Plastic and Film Embossers
      • Packaging and Foil Embossers
    • Calenders
      • All Calendars
      • Nonwoven Calenders
      • Paper Calenders
      • Film Calenders
    • Specialty Machinery
      • Pilot Lines
  • Rolls
    • Engraving Services
      • Engraved Rolls
      • Gravure | Applicator
    • Roll Servicing
      • Chrome Plating
      • Grinding | Turning
    • Specialty Rolls
      • Nylon Rolls
      • Heat Transfer Rolls
  • Services
    • Research and Development
      • Texture Analysis
      • Pilot Line & Lab Calendering Trials
      • Pattern and Product Development
    • Service Technicians
      • Mechanical Evaluations | Engineering Review
      • Machinery Installation
      • On-Site Engraving Technicians
    • Machinery Remodeling
      • Machinery Upgrades
      • Used Equipment Rebuilding
  • Markets
  • About
  • Careers
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Engraved textured image

About Us

Experts in the field of embossing, engraving and machinery manufacturing

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OUR MISSION IS SIMPLE: TO BE THE MOST TRUSTED & PREFERRED SUPPLIER IN THE GLOBAL MARKET WE SERVE

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TRUST - PREFERRED - GLOBAL - SERVE

Alliance Machine and Engraving is a privately held company owned and operated by recognized experts in the field of embossing, engraving and machinery manufacturing. Our state-of-the-art, world-class manufacturing facility serves both domestic and overseas customers. Our team features highly talented engineers, technicians and customer service managers,  trained and equipped to deliver the highest quality engraved rollers, embossing machines and calenders.

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Alliance Machine and Engraving Street Sign
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IN PARTNERSHIP WITH THE BRADBURY CORPORATION

When you hire us, you also retain the backing of a consortium of manufacturing companies and their respective expertise. Alliance Machine and Engraving is small enough to adapt to your needs and, at the same time, can draw on our partners to give you access to the assets of a large corporation. With Alliance, you get the best of both worlds. You can find the Bradbury Group at bradburygroup.com

OUR COMPANY HISTORY

Alliance was formed in 2011. Tom Greenberg, Owner and President, began his career in the industrial engraving industry in 1975. Brad Foster, VP of Sales, and Roger Bessette, Manager of Engineering, both have over 20 years in the field. Tom started in a one room storage area by the Hanover Air Park north of Richmond, VA. Brad and Roger followed soon thereafter after spending time with the Bradbury company who agreed to become a partner.

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Alliance Machine and Engraving Facility

OUR FACILITY

From the original office in Hanover Air Park, Alliance grew into a larger space on Washington Highway (7500 sf). We remained at this location for 5 years until it became too cramped, and moved to a larger facility on Maple Leaf Ct. in Ashland in 2017 which is approximately 25,000 sf.

Our new facility has allowed us to acquire equipment and segregate work areas. This keeps the engraving, laser and digital, machine assembly and roll grinding separate. It optimizes both storage and work flow. And, the shop floor is both heated and air conditioned. We have added 6 new positions in the last 2 years while growing revenue by over 40%.

We are proud of our new facility, considered the most modern engraving factory in the U.S. It was designed specifically for the work we perform and is clean, bright and efficient. In the area? Stop by.

We employ the latest technology to create high quality, consistent embossing equipment. See our Roll Services.

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Alliance Machine and Engraving Staff

OUR TEAM

Our Alliance team is simply the best. Each team member is highly trained and equipped to ensure the reliable delivery of both our products and services. Our engineers, technicians and support staff are what makes this company great. Call us at +1-804-798-1199 to see how we can help you today.

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We are a global supplier of engraved embossing rolls and a manufacturer of the machines that use them. Our U.S. East Coast location makes us an ideal supplier to manufacturing facilities on both sides of the Atlantic. And the Equator.

Headquarters:
10190 Maple Leaf Ct.
Ashland, VA 23005

Office: +1-804-798-1199
Cell: +1-804-921-0596
Fax: +1-804-798-1195

DID YOU KNOW...?

Not all metal embossing rolls are created equal. Our 63 – 65 Rockwell C roll sets are induction hardened for maximum case depth and have a chrome content of 3% min to add toughness.

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